CASE STUDY Library Technology Company
We have worked with D-Tech International (UK) for over five years now, helping them to grow their offering through PR and digital marketing incentives. Their cutting-edge technology has helped libraries and public spaces to serve patrons in the most convenient and innovative ways, particularly in the light of the covid-19 pandemic.
At the end of February 2021, we introduced D-Tech to our partners Leadoo – a lead conversion platform to help the library technology company convert existing website users into quality leads and D-Tech customers.
OUR CAMPAIGN ACHIEVED
What we did:
- Worked alongside Leadoo to efficiently manage the implementation of 15 chat and in-page bots
- Replaced simple website contact forms with hand-designed and context specific conversations
The outcomes:
- Increase in converted website leads +416%
- Daily engagement with new website visitors 200+ per month
- Conversation to lead conversion rate of 33%
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